《经理英语》求取 ⇩

目录1

第一章　经理英语1

1 Business Men and Managers1

商人与经理1

2 The Rihgt Man for the Job2

招聘3

3 An Interview for a Job4

招聘面试7

4 The Advertising Business9

广告业务11

5 The Benefits of Advertising12

广告的作用13

6 Sales Promotion Abroad14

促进外销业务15

7 Talking about Marketing16

市场漫谈19

8 Talking about Agents21

代理经验漫谈23

9 Price Adjustments may be Necessary25

调整价格的必要性26

10 Conference English27

会议用英语30

11 Land,Sea and Air32

陆运、海运、空运业务34

12 Consumer　Guidance36

消费指导38

13 Manufacturer.Wholesaler,Retailer40

制造商、批发商和零售商43

14　 Packing services for successful exporting45

出口商品的包装服务业务47

15 The Manager and Change48

经理与形势变化49

16 Talking about Labour51

关于劳动力问题52

17 Personnel Problems——A Letter to a Young Executive53

人事问题——给一位年轻经理的信54

18 Packaging——An Under-rated Technique55

被人们低估的包装技术57

19 Making a Contract58

签订合同61

20 The Technocrats63

专家管理论者66

21 Managing the Computer68

管理计算机71

22 Talking about Computers73

计算机漫谈76

第二章 商业应用文79

1 业务书信79

2 请贴82

3 邀请信及复信84

4 节日问候、祝贺信87

5 预订旅馆、车票及银行开户89

6 电报91

7 告示95

8 祝酒词100